Inarticulate Longings

The Ladies' Home Journal, Gender and the Promise of Consumer Culture

By Jennifer Scanlon

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About the Book

A cultural history based on The Ladies' Home Journal, Inarticulate Longings offers a new and provocative perspective on the magazine, the advertising industry, and women's lives during the early twentieth century.

The volume explores the contradictions of a social agenda for women that promoted both traditional roles and the promises of a growing consumer culture.

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